For WINDSET FARMS®, this year’s IFPA Global Produce & Floral Show, in Anaheim, California, feels like a homecoming. Windset’s Santa Maria, CA operation is the largest single-site vegetable greenhouse facility in the United States. With continued LED-lit expansion in Delta, BC, and a trusted partner grower base in Mexico and British Columbia, Windset supplies consistent, high-quality tomatoes, peppers and cucumbers to customers across North America. The West Coast stage provides the perfect setting for Windset Farms to highlight innovations and sustainable growing practices that set the company apart.
At the heart of this year’s lineup is AURA™ Tomatoes, a premium snacking tomato named for its natural glow and irresistible taste.
Consumer research shows there is a growing appetite for premium, flavorful, and inspiring options which will enhance the produce aisle.
AURA reflects everything Windset Farms represents: innovation, flavor, and award-winning branding. It is a true expression of the exceptional quality grown in every Windset greenhouse. With their glossy red hue, balanced sweetness, and crisp bite, AURA Tomatoes are Bursting with Brilliance.
“We’ve created a premium tomato experience that combines visual appeal with incredible flavor, making AURA a standout in today’s evolving snacking category.” says Ryan Cherry, Vice President of Sales and Marketing at Windset Farms.
Visitors are invited to Booth #825 at this year’s IFPA Global Produce and Floral Show to experience the brilliance of AURA firsthand and explore a dynamic range of products that demonstrates Windset Farms’ commitment to quality and responsible growing.
